The Project: An infographic to celebrate Heathrow’s 70th birthday.
The Idea: People connect through story telling, so the idea was to create the Heathrow story and get people to connect with their own stories.
The Execution: An infographic in airport signpost styling showcasing the amazing events that have happened throughout Heathrow’s 70 year old story.
The infographic was then used to invite people to share their own personal Heathrow stories at stories.heathrow.com, and a big social media push was generated on twitter #LHR70